The Beverage Standards Association brings you Peter’s Monday 26th July 2021 Weekly Briefing every Tuesday morning.
Monday, 26th July Weekly Briefing
“Greed is good” and “Wellness”
Two opposing concepts, ideologies even, that emerged in the 1980s, are both concerned with the individual but manifest themselves in different ways.
“Greed is good” says that the way to succeed, or at least to get on, is to be selfishly concerned with one’s own prospects – and in the commercial world that expresses itself in go-getting, profitcentric businesses. This is a good thing, not only because it generates wealth for investors but also because it provides a workplace dynamic that appeals to those who feel that “Greed is good”.
“Wellness”, too, is an expression of being selfishly concerned – in this case, to be selfishly concerned with how good one feels about oneself. It is expressed in many ways including concern for one’s fellow being. But unlike “Greed is good”, “Wellness” has much less commercial resonance. My question is: is this about to change?
The reason why it is apposite to ask this question now, is epitomised by a presentation I was privileged to hear last week from Andrew Stembridge, Executive Director of Iconic Luxury Hotels, owners of Chewton Glen and Cliveden amongst others. He knows a thing or two about people and their motivations – both customers’ and employees’. He specifically noted the increased importance people placed on wellness during covid and in our subsequent discussion we talked about why this would be.
Thank you for reading part of the Monday 26th July 2021 Weekly Briefing and a full edition can be found at the Weekly Briefing.
Peters Monthly Report for June 2021 is now available here.
Peter provides consultancy on the eating out market and opens eyes to brand new ways of thinking about the sector and its multiple opportunities for success.